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MADE FOR THE NEED: Al-Bahar Launches the Latest Promotion on SEM Machines

The Offer has two of the top-demanded CSAs fused in one package.

Featuring SEM machines equipped with heavy-duty components that deliver exceptionally brilliant performance, Al-Bahar, the sole distributor of Cat® machinery in UAE, Kuwait, Bahrain, Oman, and Qatar, is introducing a new offer as part of their exclusive promotion ‘Made for the Need.’

The package includes a limited-time deal that provides FREE SEP (SEM Extended Protection) and PM Kit (Preventive Maintenance Kit) with the purchase of any SEM Machine from Al-Bahar.

These CSAs are known for their guarantee of effortless maintenance and comprehensive protection, ensuring optimal machine performance.

Navigated by Need

SEM Machines have earned their demand through their built-in-quality that well aligns with the fulfillment of any challenging need.
As per Khaldoon Issa, the SEM Product Manager at Al-Bahar, this giveaway not only provides added savings for machine owners but also contributes towards improving the machines’ potential by ensuring quality and smooth maintenance. He stated that these offers reflect how Al-Bahar stays consistent in delivering more value to its customers, enabling them to achieve excellent performance from their equipment and optimizing all their operations.
Whether it’s the exorbitant expenses associated with unexpected repairs or unforeseen spikes in parts and labor costs, it’s always wise to be ready for uncertainties with reliable support sources. The SEM Extended Protection (SEP) is an indispensable asset for such situations, as it not only helps you tackle emergencies efficiently but also minimizes downtime, enabling more professional maintenance and repair services. Additionally, the Preventive Maintenance (PM) Kit offers a convenient package that supplies all necessary items required for routine maintenance procedures including authentic filters, specifically designed to safeguard your equipment, prolong component life, and reduce overall owning and operating costs.

About Al-Bahar

Mohamed Abdulrahman Al-Bahar has been the signature icon to represent Caterpillar in the Middle East, for more than 8 decades. Proven to be one of the most reputed and trusted equipment trading companies in the region as the authorized dealer of Caterpillar, Al-Bahar is a one-stop-shop for all new, rental, and used products in the arenas of construction, power generation, and material handling. Headquartered in Sharjah, UAE with a strength of 2800 employees spread across major branches, Al Bahar also offers comprehensive support comprising technology, parts, and service solutions.

Find out more details on SEM heavy equipment at or contact us via mail at [email protected]